Want to see your brand get a boost? It’s time to personalise your brand and message.
This year will see a shift in online marketing, away from the impersonal to authentic experiences for your audience.
Impersonal, generic, wide-spread advertising, email blasts and blogs? That’s so 2017! It’s time to define your message, your goal and what actions you want your audience to take. It’s time to personalise!
The growth of voice searches, video and live streaming will have a big impact on this. If you only try one new marketing strategy this year, let it be professional quality live video. Shakey-cam will not do. In a world filled with filters and beautiful quality photographs, making sure you are real, relatable and yet well groomed has never been more important. You want to personalise your brand and make your customer experience authentic, but you want to ensure a quality brand at the same time.
Our infographic will breakdown what you can do right now to make a change:
If you would like support with PR, digital marketing, brand strategy or social media, please contact Jurassic Creative here. Have a lovely day.